Case Study

How we drove a 657% increase in Organic Traffic for The Pro's List

The Client

The Pro's List

Former professional baseball players Zack Weiss and Chase Brewer were all too familiar with the challenges of deciding where to train in the offseason.

As a result, they created The Pros List, a software platform for up-and-coming athletes to connect with the best-qualified trainers in their area.  

The Pro’s List team had gone through early funding stages and generated interest via word of mouth, but they needed something to keep that growth moving forward. 

They reached out to us to kickstart their SEO efforts and build their organic presence from the ground up. 

The Magic

What We Did

SEO Strategy

With a website that was created just six months prior to the beginning of our partnership, their domain only had two inbound links and an authority score of zero. We needed to execute an accelerated plan to create content & acquire links. 

Content Marketing

We crafted a content marketing strategy tailored toward athletes trying to train the "do-it-yourself" way without an expert to help them. We targeted top-of-funnel baseball training and exercise keywords, and used listicles + expert guides to create engaging content and generate more members on the platform.

Link Acquisition

We launched an outreach campaign that was hyper-focused on sports blogs and training websites that would naturally fit The Pro's List. With the high-quality content created out of our content sprint, we had tremendous success acquiring placements in 20+ online publications. 

Link acquisition placement example

The Results

After executing our strategy, we increased their organic traffic by 657% within six months.

“Cory and the team at BCC Interactive were wonderful to work with. They were thorough, in-depth, and extremely helpful. We look forward to working with them again in the future!”

Zack Weiss
Co-Founder, The Pro’s List

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