Free SEO, AEO And Local Search Resources
The same playbooks, checklists and guides we use on client work, free. Built for SEO (showing up on Google) and AEO (getting cited by AI assistants like ChatGPT), and written so you can run them on your own site.
Playbooks And Checklists
Step-by-step tools you can run yourself this week.
AI Visibility PlaybookFind out what ChatGPT and other AI assistants say about your business. It’s a 15-minute self-check.Get the Playbook Redesign Survival ChecklistThe 39 checks we run on every website redesign, so the new site keeps the rankings, links and leads the old one earned.Get the Checklist Source-Led Content WorkflowOur five-stage workflow for building content from what your business knows firsthand. Free 13-page PDF.Get the Workflow Local SEO ChecklistThe whole local SEO process on one page, from your Google Business Profile to your reviews. Free PDF.Download the PDF
Guides
Plain-English reading for when you want to know what your agency is actually talking about.
SEO Glossary100 SEO terms, A to Z, in plain English, including AI Overviews, AEO, GEO and the local pack.Read the Glossary Best Free SEO ToolsThe free SEO tools worth setting up, what each one tells you and which to start with.See the Tools The BCC BlogGuides on SEO, paid search, local search and AI visibility.Read the Blog
Want Us To Run It For You?
These tools show you where you stand. The roadmap call is where we build the plan to fix it.
